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Despite the continued overall growth of the telecommunications sector in South Africa, the full potential of ICT Convergence to contribute to the growth and development of the country has not yet been realized. The growth of data services, especially through the introduction of Broadband through ADSL, has been significant, despite the high cost of this service. The move towards IP (Internet Protocol)-based platforms is significantly influencing the ICT sector and is revolutionizing the cost of provision as well as the scale and scope of services that have traditionally been prescriptive to both businesses and consumers. The convergence of technologies has fundamentally revised the ICT value chain, with several megatrends emerging, namely; Technology Convergence itself, Workforce Mobility, Security, Broadband, Managed Network Services, Hosting, Media-Infotainment and Advertising. With the evolution of Fixed/Mobile communications technology and the dependency on integrated IT solutions, customers today are demanding a unique approach to service delivery and cost reduction within their Information an Communications Technology environment.
Legacy enterprise communication technology such as PABX platforms that are currently being installed and supported are fast being replaced with VoIP (Voice Over Internet Protocol) solutions which provide the opportunity to significantly reduce voice costs to business customers. As the traditional players in both the telecoms and IT space challenge each others respective business models and the two industries converge, several business opportunities are emerging. Maringo communications (Pty) Ltd has identified several of these opportunities as a result of the above and offers a one stop Service Provider capable of addressing the opportunity that ICT convergance brings.
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